Stories

SHIFFRIN, GOGGIA, KILDE, BRAATHEN: BEST OF WORLD CUP

SHIFFRIN, GOGGIA, KILDE, BRAATHEN: BEST OF WORL...

It was an extraordinary season for the alpine racing team of Atomic – a season which started with 7 out of 8 races getting cancelled and ended with 6 out...

SHIFFRIN, GOGGIA, KILDE, BRAATHEN: BEST OF WORL...

Stories

It was an extraordinary season for the alpine racing team of Atomic – a season which started with 7 out of 8 races getting cancelled and ended with 6 out...

PRO CENTER: WHERE EVERY RACER IS A WORLD CUP STAR

PRO CENTER: WHERE EVERY RACER IS A WORLD CUP STAR

“Here with us, you can sense this race spirit. On the one side the grinding machine, on the other side the race office. And you smell the wax, that typical...

PRO CENTER: WHERE EVERY RACER IS A WORLD CUP STAR

Stories

“Here with us, you can sense this race spirit. On the one side the grinding machine, on the other side the race office. And you smell the wax, that typical...

THE NUMBERS BEHIND MIKAELA SHIFFRIN'S 87TH WIN

THE NUMBERS BEHIND MIKAELA SHIFFRIN'S 87TH WIN

February 19, 1989: Ingemar Stenmark wins his last race – no. 86 – and since then, has held the record for the most Alpine World Cup victories. Fast-forward to March...

THE NUMBERS BEHIND MIKAELA SHIFFRIN'S 87TH WIN

Stories

February 19, 1989: Ingemar Stenmark wins his last race – no. 86 – and since then, has held the record for the most Alpine World Cup victories. Fast-forward to March...

LIFE LESSONS FROM LUCAS PINHEIRO BRAATHEN

LIFE LESSONS FROM LUCAS PINHEIRO BRAATHEN

Unique. Vibrant. Eccentric. Diverse. Hyper-social. The next big thing. All these are attributes used to describe Lucas Braathen, Slalom World Cup winner of the recent season. But, above all, he...

LIFE LESSONS FROM LUCAS PINHEIRO BRAATHEN

Stories

Unique. Vibrant. Eccentric. Diverse. Hyper-social. The next big thing. All these are attributes used to describe Lucas Braathen, Slalom World Cup winner of the recent season. But, above all, he...